We are excited to announce the founding of Automenu. We are building an AI-powered marketing and commerce platform to help independent restaurants thrive.
Our mission is to empower local restaurants with the technology of the big chains, so they can be in business for themselves, not by themselves.
The Problem
Local restaurants are the heart of our communities, but they are being forced to juggle a dozen disconnected apps—for orders, reviews, and marketing. This inefficient system costs them time, money, and valuable customer data.
For years, only the biggest chains could afford truly intelligent, unified systems. But the recent revolution in AI and large language models has changed everything. Suddenly, it's possible to not just connect these systems, but to make them smart.
Our Solution
Recent AI breakthroughs are leveling the playing field. For the first time, even the smallest restaurants can access tools that were once reserved for the largest chains. Automenu is seizing this moment to build the platform that independent restaurants have always needed and deserved.
Automenu is a single, smart system that replaces the chaos with control. We unify a restaurant's marketing, ordering, and operations, and then put it on autopilot.
Our all-in-one platform:
- Builds an AI-optimized website that dominates local search and converts visitors into regulars.
- Automates marketing to drive repeat business and win back lapsed customers, without any manual work.
- Provides actionable AI insights to optimize menus, reduce costs, and increase profits.
- Integrates seamlessly with existing POS systems, eliminating friction.
Once onboarded, restaurant owners can focus on their craft, and our AI agents handle the rest. No more manual data entry, tedious marketing tasks, or guesswork.
Market Opportunity
The opportunity to serve independent restaurants is massive, and remains largely untapped by recent AI-powered solutions.
- Market Size: Over 1 million restaurants in the US, with a $3B+ TAM.1
- Our Goal: Serve 30k restaurants to hit $100M ARR within 5 years.1
1 Calculations: Total addressable market (TAM) is based on 1M+ restaurants spending an average of $250/month on software ($250 x 12 mo x 1M = $3B). Our $100M ARR goal is based on acquiring 30,000 restaurants (3% of the market) at an average revenue of ~$278/month ($3,333/year).
Our Unfair Advantage
- True Automation: We use the latest AI to eliminate manual work.
- Speed to Value: Restaurants can go live in hours, not days or weeks.
- Seamless Integration: We connect with the tools restaurants already use.
- Built for All: Our platform is designed to be powerful yet simple, scaling from a single food truck to a multi-location group.
Business Model
- Primary: A transparent SaaS subscription with tiered pricing.
- Secondary: Additional revenue from integrated payment processing.
Team
Rajwinder Mahal (CEO): With a Master's in Computer Science from Columbia University, Rajwinder has a deep experience as an AI engineer to build intelligent automation systems. His prior projects include developing NLP models for sentiment analysis, computer vision systems for image generation, and recommendation systems for personalized content delivery.
The Path Forward
Automenu is currently in early development, and we're moving quickly to bring our vision to life. We are building a powerful, simple, and beautiful platform that will finally give independent restaurants the technological firepower they deserve.